Air Jordan 1 Retro High OG WMNS ‘Bubble Gum’

Price: £155

Release: 29 January at 8:00 GMT

Colourway: Atmosphere/White/Laser Pink/Obsidian

Raffles & Retailers: 4Elementos - AFEW - BSTN - END - NAKED - One Block Down - SNKRS - Stress95 - SVD

The Air Jordan 1 Retro High OG WMNS Bubble Gum is a sneaker of bubble gum dreams and one of many upcoming women's exclusive by the Jordan Brand to release this year. This colourway hits the market on 29 January at 8:00 GMT. Look no further for the all-important information you need to know about how to cop.

Rather than the usual muted black leather expected on any colour blocking Air Jordan 1: a navy blue colour has laid the foundation. The deep blue shade covers the lace guard, swoosh and toe whilst a glossy patent pink floods the toe box, heel and collar.

Images via Nike

A white middle and midsole sit subtly between the two distinct shades of pink and blue, stabilising the colourway. Flipping the sneaker over a hot pink splotch is etched against the outsole resembling none other than a piece of bubble gum, allegedly inspired by Michael Jordan's love for it.

Image via BSTN Womens

If you want to add this sneaker to your spring rotation and beyond, you’ve come to the right place. Get your raffle entries in before they close, good luck!

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